Slide
Why AdMetricsPro

We create programmatic solutions for publishers so they can best monetize their content by connecting
with leading advertisers that value their audiences.
‍

Company Timeline

15+ years of market innovation:

2021 - 2022
  • Becomes an AdExchange MCM channel partner with Google and converts to the Google enterprise server (GAM360).
  • Launches a multi-channel video ad unit.
  • Becomes a COPPA certified network that can process Sites that serve the demographic of children under 16 year old.
  • Developed a lazy load and viewable refresh with active tab monitoring into their technology.
  • Receives a patent from the USPTO for Multi-Channel Header Bidding Technology, Quantum Demand™.
2019 - 2020
  • Receives a patent from the USPTO for its Systems and Methods for Selectively Refreshing Advertising Content.
  • Receives a patent from the USPTO for its Systems and Methods for Facilitating Reporting of Objectionable Advertising.
  • Serves 1.2 billion ads per month for its publishers.
  • Launches an ad blocker recovery system with built-in membership subscription system.
  • Has a certified CMP to manage CCPA compliance laws.
2017 - 2018
  • Files patents for its Multi-Channel, Header-Bidder Technology, Quantum Demand™.
  • Licensed, integrated ad quality software in network to block redirects and malware from bad ad creatives.
  • Has a certified CMP to manage GDPR compliance laws.
  • Developed a specialized video tag that runs independent of Google GAM (DFP) for increased revenue.
  • Files patents for its Systems and Methods for Facilitating Reporting of Objectionable Advertising.
2015 - 2016
  • Adds header bidding technology for mobile web traffic.
  • Runs all first price auctions in their technology across multiple channels.
  • Google allowed ad refresh on desktop ads and AdMetricsPro adopts into their technology.
2013 - 2014
  • Real-time bidding was created and AdMetricsPro ran in tandem with Index Exchange.
2009 - 2012
  • Google launched DFP and AdMetricsPro was in the forefront as a beta user.
Slide

AdMetricsPro is an independent advertising network whose technology connects websites to the largest collection of Ad Exchanges and Agencies in the industry. Our technology enables high-traffic websites to be connected to tens of thousands of top brands that will want to buy advertising to reach their targeted audience. The company stands as a recognized leader in scale, quality, and performance, delivering value to the publishers in their network.

Having its roots in publishing since 2009, AdMetricsPro understands driving traffic and matching revenue to meet traffic in the most rewarding manner possible. We realized that all of the solutions in the marketplace had two fundamental faults.

First, they were built to serve the buyers, not the publishers. These buyer-centric solutions would only include a protected group of buyers to take the most valuable inventory. This group of buyers would be connected to the Ad Exchange or Agency providing the programmatic solution, thus omitting other large competitors for that inventory. The second problem was publishers could only have a limited number of buyers in that single channel.

There is only so much information that can be transmitted through one channel for programmatic buying. The result is that 75% to 80% of the traffic goes unfilled and must rely on non-market-driven price systems such as AdSense or fixed-price contracts placed in line items (waterfalls) in the ad server. This puts the publisher back in the problem of monetization.

After years of testing numerous networks and discovering performance often fell short of promised delivery, AdMetricsPro built its network from the ground up.

AdMetricPro's technology approaches the problem from the publisher’s point of view. We are buyer-agnostic and realize that in an auction environment the more buyers you have in the auction the more revenue you will make with your ad inventory.

AdMetricsPro addressed the two problems of protected buyers and limited buyers. The solution is simple and elegant. We built a container that connected to the largest Ad Exchanges and allowed all the demand channels to work in parallel. This enabled us to allow exchanges to bid in the auction. The channels are a mixture of client-side and server-side connections which gives us a hybrid approach to increase the bidder to the website’s inventory without hurting user experience.

Additionally, AdMetricsPro has developed in-demand sources without affecting user experience or maxing out the user's browser and slowing down the site. This led us to develop Quantum Demand™ which is our patent-pending solution utilizing the first multi-channel demand tech to scale your revenue today.

Our clients currently utilizing Quantum Demand™ are experiencing on average 2X-5X increase in revenue. This is not your standard pre-bid. Quantum Demand™ is a proprietary and patent-pending technology that can’t be found with any other monetization platform.

While Quantum Demand™ is currently at the forefront, we know that technology moves fast and that is why we are always working on new solutions to keep our partners ahead of the curve.

Slide

Publisher Focused

Publishers work with AdMetricsPro because of our commitment to quality and our ability to deliver highly efficient and scalable ad solutions. Our publisher-centric approach to website monetization yields both high RPMs and an engaging experience for site visitors. We take a holistic approach to bring you greater overall revenue lift instead of just focusing on a small incremental lift. This approach has resulted in incredible growth for our partners, which on average experience a 2X-5X overall revenue lift. Because of our background in publishing, our full suite of solutions solves the real pain points of being a publisher.

Slide

Innovating for the Future.

Investment in high-quality teams and technology enables us to transact ever increasing value for clients as the industry expands to new platforms and screens. Our new video ad unit is a shining example of this innovation.

Slide

Our Mission

AdMetricsPro strives to simplify the complexities of programmatic advertising and seamlessly connect every publisher to premium ad partners so they can focus on what matters the most, creating content.

Slide

A quality, trusted partner

At our company, we go beyond merely monitoring for low-quality ads - we remove them. We understand that managing a website is more demanding than it appears, which is why partnering with the right monetization team is crucial to avoid unnecessary challenges. Our dedicated team continually develops cutting-edge tech designed to enhance both ad performance and user experience. With our high-quality demand sources and proprietary solutions, we ensure your users remain engaged and enjoy a seamless browsing experience on your site. Partner with us to elevate your website's ad quality and user satisfaction.

Slide

UX is crucial

User experience is a crucial factor in effectively monetizing your site, and our team is dedicated to ensuring your site not only survives but thrives beyond industry norms. We continuously measure and monitor user engagement, implementing our proprietary ad quality resolution system to remove and block low-quality ads and redirects. By maintaining these high standards, we help you deliver an optimal experience for your users, setting your site apart in a competitive landscape.

Slide
Meet the AdMetricsPro team.

We’re bridging the gap between the world’s oldest and largest industry and a future where technology can be used to solve publishers problems.

Meet the team
Slide
Get Started With
AdMetricsPro

It's easy to get started. Fill out the sign-up form to submit your information to us, and one of our team members will get back to you with answers to your questions.

Please enable JavaScript in your browser to complete this form.